Member-related Events
There are several member-related events. These events are triggered when members are modified in some way.
This information could be used to:
- Update remote CRM systems with the latest member information
- Trigger personalized marketing campaigns based on updated profile data
sf.member.created
Fired after a member is created.
Example payload:
{
"event_name": "sf.member.created",
/* ... standard event metadata fields ... */
"data": {
"member": {
"id": 1,
"identifier": "1",
"created_at": "2023-11-15T16:53:40+0000"
}
}
}
sf.member_profile.created
Fired when a member profile is created. This event includes all member profile data such as name, contact information, birth details, and any custom data fields that have been collected, enabling enhanced personalization and segmentation capabilities.
Example payload:
{
"event_name": "sf.member_profile.created",
/* ... standard event metadata fields ... */
"data": {
"member": {
"id": 123456789,
"identifier": "aaaabbbb-73fe-4b27-9700-2ab0b8c33488",
"member_profile": {
"member_id": 123456789,
"id": 1234,
"first_name": "Bob",
"last_name": "Loblaw",
"email": "test@mail.com",
"birth_day": "12",
"birth_month": "11",
"phone": "5558673509",
"custom_data": {},
"created_at": "2025-09-03T23:53:14.168338Z",
"updated_at": "2025-09-05T16:03:52.118556Z"
}
}
}
}
sf.member_profile.updated
Fired when a member profile is updated. This event includes all member profile data such as name, contact information, birth details, and any custom data fields that have been collected, enabling enhanced personalization and segmentation capabilities.
Example payload:
{
"event_name": "sf.member_profile.updated",
/* ... standard event metadata fields ... */
"data": {
"member": {
"id": 123456789,
"identifier": "aaaabbbb-73fe-4b27-9700-2ab0b8c33488",
"member_profile": {
"member_id": 123456789,
"id": 1234,
"first_name": "Bob",
"last_name": "Loblaw",
"email": "test@mail.com",
"birth_day": "12",
"birth_month": "11",
"phone": "5558673509",
"custom_data": {},
"created_at": "2025-09-03T23:53:14.168338Z",
"updated_at": "2025-09-05T16:03:52.118556Z"
}
}
}
}